Privacy Policy

Last updated: 31 August 2026

primiHorse is operated by Primisafe Technologies ("we", "us"). This policy explains what we collect, why we collect it, and the choices you have. It applies to the website at primihorse.com, the Android and iOS apps, and related services.

What we collect

  • Account details — name, email address, password (stored as a hash), and optional notification phone numbers you enter.
  • Billing — subscription status, camera slot counts and Stripe customer / subscription identifiers. Card details are handled by Stripe and are not stored on our servers.
  • Camera connection details — hostnames, ports, stream paths, and credentials you provide so we can fetch frames for live view and AI monitoring. For EZVIZ and Imou, device serials and verification codes are used to link the camera to your account.
  • Camera imagery — still frames and short live streams processed to detect activity and raise alerts. Recording of continuous video on our servers is not part of the product; on-camera SD recording stays on your hardware.
  • Alerts and diagnostics — AI event records (for example person detected, horse not visible) and related timestamps.
  • App notifications — Expo push tokens so we can deliver alerts when the app is closed. The phone camera is used only when you choose to scan a camera label QR code; we do not upload those photos.
  • Technical logs — basic server logs needed to keep the service secure and reliable (for example connection errors).

How we use it

  • To provide your account, dashboard, mobile app and subscriptions.
  • To connect to cameras you authorise and run AI monitoring.
  • To send alerts you have enabled (in-app, push, and optionally SMS / WhatsApp).
  • To process payments and prevent abuse.
  • To improve reliability and support you when something goes wrong.

Legal bases (UK / EEA)

We process account and service data to perform our contract with you, and for legitimate interests in securing and operating the service. Payment processing is necessary for the contract. Where we rely on consent (for example certain marketing messages, if introduced later), you can withdraw it.

Sharing

We do not sell your personal data. We share only as needed with:

  • Stripe — payments and invoicing.
  • EZVIZ / Hikvision cloud — when you link an EZVIZ camera, so that streams can be retrieved for your account.
  • Imou / LeChange cloud — when you link an Imou camera, so that streams can be retrieved for your account.
  • Dahua DoLynk cloud — when you link a Dahua NVR/DVR (or compatible device) via DoLynk, so that streams can be retrieved for your account.
  • Expo / push infrastructure — to deliver mobile notifications.
  • Twilio — if you enable SMS or WhatsApp alerts.
  • Hosting providers — servers that run primiHorse.
  • Authorities when required by law.

Retention

Account and subscription records are kept while your account is active and for a reasonable period afterwards for billing and legal records. Alert history may be pruned over time. You may request deletion of your account data as described below; camera credentials are removed when cameras or the account are deleted.

Security

We use encrypted connections (HTTPS), hashed passwords, and authenticated sessions. Camera credentials are stored for your authorised account only and are not published. No method of transmission or storage is perfectly secure; please use a strong unique password and keep camera firmware updated.

Your rights

Depending on where you live, you may have rights to access, correct, delete, or export your personal data, and to object to or restrict certain processing. To exercise these rights, or to request account deletion, use our data deletion request page or email privacy@primihorse.com. We may need to verify your identity before acting.

Children

primiHorse is aimed at adults managing stables and yards. It is not directed at children under 16, and we do not knowingly collect their data.

International transfers

Our servers and some processors may be located outside your country. Where required, we use appropriate safeguards for such transfers.

Changes

We may update this policy. The "Last updated" date will change when we do. Continued use after a material change means you accept the revised policy, except where consent is required by law.

Contact

Primisafe Technologies — privacy@primihorse.com